BYD partners with Nexport to sell electric vehicles in Australia from 2022
BYD Co Limited (Build Your Dreams) has signed an historic deal with Nexport this week, allowing the Australian company to retail a number of BYD electric passenger vehicles locally from 2022.
This is the first foreign distribution agreement signed by BYD, and will see the launch of a range of the company's electric vehicles to buyers down under next year.
“Australian consumers will soon be able to access affordable, best of class electric vehicles in both the passenger and commercial space” according to Luke Todd, Managing Director of Nexport. “Thel right hand markets have been undersupplied in the Electric vehicle space and this agreement ensures certainty of local supply in these best of class EV vehicles”, Todd continued.
Nexport plans to retail BYD electric vehicles through a new online site EV Direct, which is expected to launch customer pre-orders from July 2021. The direct sales model should help to bring the price of EVs down, by avoiding dealership, franchise and transportation overheads, and BYD claims that price parity will be achieved with equivalent internal combustion engined vehicles.
It's expected BYD's Tesla-rivalling Han sedan will make it here, as well as the plug-in hybrid crossover Song and Tang SUV.
We are very excited about the prospect of more electric options for consumers in Australia. Any brand snobs should be on notice: a reality check is coming. BYD is the largest electric vehicle manufacturer in China, and before expanding into the automotive sector, the company was the leader in global mobile phone battery manufacturing. There's no doubt that they can make an impact on the Australian automotive market with the right mix of value, luxury and performance.